[Proposal & Proposal Worksheets]
Here's the final draft of my proposal, as well as the next parts of my visual journal exploring a few bits about the ecology of fish and plastic in the ocean.
The plan is to create this to work as some form of campaign - similar to the ones you would expect to find from any animal conservation or environmental charity - notable ones being people like Friends of the Earth, Greenpeace, and people like WWF as well. I think out of all of these, Friends of the Earth would be the most suited to what i'm planning - not only do they have seperate, indepenantly branded campaigns, Naomi Klein did a lot of work with them through the launch of her book "This Changes Everything", which deals with a lot of the issues i'm looking at too.
My plan is to create two posters - one suitable to use as an adshel poster, usually found next to bus stops (and also near bins!), and one suitable to use as a Bilboard poster. I also plan to create a 30 second - 1 minute long animation that can be uploaded to Youtube, and shared and distributed via social media sites. It could also be used as an advertisement used before Youtube Videos, and also on TV - much like these two campaign videos below:
Dumb Ways To Die for Metro Trains Melbourne.
Finconceivable by Lily Williams - Full version here
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