As part of the communications role, every year we get asked to create the certificates for the annual Staff and Student Representative awards. Me and becky created the first certificates for last years awards, but the SU wanted me to make an update version of them that were more in fitting with the existing brand material for the awards nominating process:
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My inital submission to them for the staff posters looked very graphics orientated, which definately looked more like the other branding - but the SU wanted something that still managed to incorporate the more illustrative tone of voice that I have in the posters, so asked for a revision of something more like that. This was the end point we reached:
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This is also the end result for the student representative certificate, which again matched the branding that is used for all the correspondence student reps get in the college:
This brief marked the last of my substantial briefs for the SU, which quite sad really as i've enjoyed working as the Communications Officer!
The role this year has helped shaped things better for the person in the role next year - Whilst the SU staff are lovely, and their best to try and help you out the best they can they have a tendency to ask a lot of work in a short space of time, and often ask for a lot of revisions on work that is done. Towards the end of my time in the role this improved a lot, and last minute asks for revisions or additions became less and less frequent.
The experience however instilled the importance of always writing up briefs for exactly what work you're planning to do for a client - because it can be very easy to end up doing almost double the work you initially intended without being compensated for doing so. If the SU had been a paying client, I would have been much more reluctant to do the amount of revisions they asked without extra payment - so its something to keep an eye out for upon leaving uni when I start to work outside.
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